All You Need to Know about Xfinity
Comcast Cable Communications is the cable division of Comcast. It is the best known cable provider in the United States which has got the idea of rebranding their cable, internet and phone services as Xfinity in 2010. Although the Company had planned to continue their operation as a whole under Comcast with the sub brand “Xfinity” which will controls cable, internet and phone service only.
Reason Behind Rebranding as Xfinity
Once Comcast spokesperson Jennifer Khoury said in a statement. “It is about providing our customers with products that just keep getting better.” Company did this for promoting Comcast’s “digital technology prowess” and for making their customer to believe that it is not the “same old company,” but rather an innovator. Moreover they had tried to improve their tainted image from the years or poor service and quality. In short we can say they did this mainly to improve the customer perception with new brand for increasing their satisfaction in an era of competition.
Reaction to Rebranding
The Xfinity rebranding was controversial as a purported effort to sidestep the negativity of the Comcast brand. It got the mixed response in the market. Where some were in favor of it, some other were criticizing it. In February 2010, TIME listed Xfinity at number 2 in their Top 10 Worst Corporate Name Changes list. Many customers claimed that in spite of changing its name for giving a signal for having a new attitude for customer satisfaction, company should have tried to spent money on upgrading their set top boxes, remote controls, and customer service–the stuff that means far more than the name on the bill.
Comcast brings together the best in media and technology. It drives innovation to create the world’s best entertainment and online experiences. It allows you to watch content from every mainstream broadcast network. All of the most popular calling features are included in Comcast phone service. XFINITY in its Voice services include twelve convenient features of Three-Way Calling, Anonymous Call Rejection, Selective Call Forwarding, Call Forwarding, Call Screening, Call Return, Caller ID, Call Waiting, Caller ID Blocking per Call, Caller ID with Call Waiting, Repeat Dialing and Speed Dial. XFINITY on the X1 Entertainment Operating System is perfect for discovering new favorites, and one will get personalized recommendations based on what he/she likes to watch. Here one can take his DVR shows to go, stream your recordings from anywhere or even download to your tablet or smartphone to watch while you are offline. Moreover, one can watch and record up to 6 shows at once and can store many at a time.
Advantages of Choosing Xfinity
There are plenty of options in premium television and Internet services. Still there are good reasons why Xfinity should be at the top of one’s list. Comcast Xfinity offers broadband Internet, cable television, home phone and home security. When someone orders cable service from Comcast, he/she is not restricted to watch programme on his/her television only. But Comcast cable on Demand movies and shows can be watched on your smartphone and tablet also. Whereas in traditional cable services, one has to be at home to watch, Comcast On Demand programming can be accessed from anywhere with an Internet connection. There are three television options available, with over 160 Comcast channels in the lineup for the Digital Preferred package.
Xfinity Internet offers a wonderful speed of 105 megabits per second. Most of the plans include access to 100,000 Wi-Fi hot spots. These plans are equipped with an online security package with password protection utility, an antivirus suite and Identity Guard. It provides an uninterrupted streaming and the protection of a security suite. One can save significant amount of money by combining his/her Xfinity TV and Internet service. A great discount can also be availed when you upgrade your bundled services.
Home phone service is another service that provides the company an advantage over satellite providers .One can call anywhere in the United States with one flat charge. Some other plans are also offered for a limited number of minutes to call other countries for an extra flat rate.
Triple Play bundle (cable, Internet and phone service) offers you an opportunity to save money by combining all of the services into one package. You can get all of your entertainment service on one lower price.